Portfolio

Dasune - Creating a Refined Yet Rustic Online Storefront

Client

Dasune

Project Type

Woocommerce Website

Industry

Retail

Year
2023

About the Project

Dasune needed an eCommerce website matching their artisanal tables’ elegant and natural aesthetic. We blended woocommerce capabilities with custom design supporting organic textures and muted color schemes. Though AI-generated imagery and content, we created cohesive visual storytelling across the site.

The Problem

Dasune’s existing online presence failed to convey the quality craftsmanship that goes into their handmade furnishings. Without integrated ecommerce, they missed sales opportunities and struggled to share their mission.

01

No Ecommerce Functionality

No native way for customers to view products or complete purchases online.

02

Underutilized Brand Storytelling

Minimal content explaining sourcing, process and company backstory.

03

User Experience Issues

Site speed, navigation and mobile responsiveness needed refinement to aid conversions.

Solution

Our custom WooCommerce build combined robust back-end product management with front-end design echoing Dasune’s bohemian sensibilities. We supplemented the platform’s flexibility through AI-generated content that matched site visuals.

Project Highlights

WooCommerce Development

WooCommerce Development

Sales-driving ecommerce integrations like custom cart flows and simplified checkouts.

AI Product Imagery

AI Product Imagery

Hundreds of consistent and on-brand photographs populated catalog listings.

AI Blog Content

AI Blog Content

SEO-rich articles helped Dasune share their brand story with perfect image pairings.

Klarna & PayPal Integrations

Klarna & PayPal Integrations

Flexible payment options cater to customer preferences with financing.

VOVA made selling our sustainably-crafted wares online not only possible but also simple at every step.

Andy Hyslop
Andy Hyslop

Co-founder @ Dasune